Where is The Times Square EDITION located?

At 701 Seventh Avenue within the 43-story 20 Times Square tower — directly in Times Square in Midtown Manhattan. The Times Square position places the property within the principal Times Square tourism and Broadway theater district anchor.

How is the hotel configured?

452 hotel rooms within the 43-story tower — a substantial-scale property within the broader EDITION portfolio. All rooms feature floor-to-ceiling windows. The 452-key scale is one of the larger EDITION properties globally and supports the broader Times Square commercial framework.

What is 20 Times Square?

20 Times Square is the 43-story tower at 701 Seventh Avenue that houses The Times Square EDITION hotel along with the broader integrated commercial framework. The tower was developed by Marriott International and Maefield Development and conceived as a Times Square integrated commercial property anchored by the EDITION hotel.

What are the principal dining and amenity venues?

701West — the John Fraser-led Michelin-starred restaurant; Fraser was the first Michelin-starred chef to enter Times Square. The menu draws from French, Asian, and Latin fare. Other principal venues include Paradise Club (the broader entertainment-anchored programming), the Terrace restaurant, and outdoor gardens. The combined programming supports the property's commercial position as a destination Times Square modern-luxury hotel beyond conventional Marriott-flag property frameworks.

When did the hotel open?

The Times Square EDITION opened in February 2019. The opening anchored the broader Schrager / Marriott EDITION Manhattan portfolio expansion — adding to the principal New York EDITION at Madison Square Park (5 Madison Avenue) that operates as the other principal Manhattan EDITION property.

How does The Times Square EDITION sit in the 2026 Manhattan luxury hotel set?

The Times Square EDITION operates as the principal Times Square modern-luxury hotel — distinguishing it from the broader Times Square integrated-hotel set (the principal large-scale Marriott Marquis, the Westin Times Square, and the broader Times Square hotel cluster typically operating at mid-scale brand registers). Within the broader EDITION New York portfolio, the property complements The New York EDITION at Madison Square Park across distinct geographic and use-case profiles (Times Square entertainment vs. Flatiron commercial).

The Times Square EDITION: 2026 Configuration Analysis

The bottom line: The Times Square EDITION at 701 Seventh Avenue operates 452 hotel rooms within the 43-story 20 Times Square tower — developed by Marriott International and Maefield Development with Ian Schrager. The hotel opened in February 2019. All rooms feature floor-to-ceiling windows. Dining and amenities include the John Fraser-led 701West (Fraser was the first Michelin-starred chef to enter Times Square), the Paradise Club, the Terrace restaurant, outdoor gardens, and broader Schrager-designed programming. The property anchors Schrager's Times Square modern-luxury commercial play within the broader EDITION / Marriott partnership.

The Times Square EDITION at 701 Seventh Avenue operates as Ian Schrager’s principal Times Square modern-luxury hotel — 452 rooms within the 43-story 20 Times Square tower, opened in February 2019, anchored by John Fraser’s Michelin-starred 701West dining (Fraser was the first Michelin-starred chef to enter Times Square). The property operates under the broader Schrager / Marriott EDITION partnership with Marriott Bonvoy loyalty integration.

This piece is a 2026 configuration analysis of the property — the 701 Seventh Avenue Times Square position, the 43-story 20 Times Square tower, the 452-room inventory, the John Fraser / 701West dining anchor, the broader Schrager-designed programming, and the position in the broader Manhattan luxury hotel set.

The 701 Seventh Avenue Times Square Position

The Times Square EDITION occupies 701 Seventh Avenue within the 43-story 20 Times Square tower. The position places the property:

Directly in Times Square — within the principal Times Square tourism and entertainment anchor
Within walking distance of the Broadway theater district — supporting the principal Broadway theatre-event use case
Adjacent to Times Square subway access — supporting the broader Midtown transit infrastructure
Within walking distance of Madison Square Garden, Penn Station, and the principal Midtown West cultural and transit cluster
Within walking distance of the broader Midtown ultra-luxury hotel cluster (St. Regis, Four Seasons, Pierre, Peninsula, Mandarin Oriental)

The Times Square geographic position differentiates The Times Square EDITION from the principal Midtown ultra-luxury cluster operating at the Fifth Avenue / 57th Street / Central Park-adjacent geography and supports specific Times Square entertainment-event use cases.

The 20 Times Square Tower

20 Times Square is the 43-story tower at 701 Seventh Avenue that houses The Times Square EDITION hotel. The tower:

Was developed by Marriott International and Maefield Development
Was conceived as a Times Square integrated commercial property anchored by the EDITION hotel
Operates within the broader Times Square integrated-development context

The 43-story tower form supports the property’s commercial position as one of the principal Times Square hotel verticals and provides the floor-to-ceiling-window room product that anchors the EDITION room programming.

The 452-Room Configuration

The Times Square EDITION operates 452 hotel rooms within the 43-story tower. The configuration:

All rooms feature floor-to-ceiling windows — supporting the principal Times Square view orientation
Integrates the broader Schrager-designed modern-luxury room programming
Operates within the EDITION brand-standard amenity framework

The 452-key scale is one of the larger EDITION properties globally and reflects the property’s commercial position as a destination Times Square integrated-development hotel. The scale supports the broader Times Square commercial framework while maintaining the EDITION modern-luxury commercial register.

The John Fraser / 701West Dining Anchor

701West operates as the principal Michelin-recognised dining venue at the property:

Led by John Fraser — the first Michelin-starred chef to enter Times Square
Operates as a Michelin-starred restaurant within the broader Manhattan culinary set
Menu draws from French, Asian, and Latin fare — supporting the broader contemporary fine-dining framework

The Fraser / 701West dining anchor is one of the principal commercial differentiators of The Times Square EDITION from peer Times Square hotels operating with more conventional dining programming. The Michelin-recognised programming at the Times Square geography is structurally distinctive — few peer Times Square hotels operate at the Michelin-starred dining register.

The Broader Programming

The property’s broader programming includes:

Paradise Club: The entertainment-anchored programming venue — supporting the broader Times Square entertainment-event use case and the broader Schrager-designed cultural programming framework.

The Terrace restaurant: A secondary dining venue supporting the broader food-and-beverage programming.

Outdoor gardens: Distinctive outdoor amenity programming within the Times Square geography — supporting the broader outdoor-amenity framework that few peer Times Square hotels match.

The combined programming framework supports the property’s commercial position as a destination Times Square modern-luxury hotel beyond conventional Marriott-flag property frameworks.

The Ian Schrager / Marriott EDITION Partnership

The Times Square EDITION operates under the broader Ian Schrager / Marriott International EDITION partnership begun in 2007. The partnership:

Operates as the principal Schrager / Marriott modern-luxury collection within the broader Marriott portfolio
Supports the Schrager-anchored boutique-luxury commercial register
Provides Marriott Bonvoy loyalty integration across the broader EDITION portfolio

Within the broader Manhattan EDITION footprint:

The Times Square EDITION (701 Seventh Avenue — 452 rooms) — Times Square entertainment-anchored modern luxury
The New York EDITION (5 Madison Avenue — 271 rooms) — Flatiron / Madison Square Park historic-landmark modern luxury

The two Manhattan EDITION properties operate at distinct geographic and use-case profiles within the broader Schrager / Marriott collection framework.

The 2019 Opening Context

The Times Square EDITION opened in February 2019. The opening:

Anchored the broader Schrager / Marriott EDITION Manhattan portfolio expansion
Added to the principal New York EDITION at Madison Square Park (the other principal Manhattan EDITION property)
Reflected the broader Times Square commercial-property direction that emphasised integrated mixed-use development

The opening also reflected the broader Schrager commercial direction toward larger-scale EDITION properties beyond the historically-boutique-scale Schrager / Studio 54 / Morgans Hotel Group commercial framework.

The Times Square EDITION in the 2026 Manhattan Luxury Hotel Set

In 2026, The Times Square EDITION operates within the principal Manhattan luxury hotel set with a distinctive Times Square geographic position:

Manhattan EDITION portfolio:

The Times Square EDITION (701 Seventh Avenue — 452 rooms)
The New York EDITION (5 Madison Avenue — 271 rooms — Madison Square Park)

Manhattan Times Square hotel cluster:

Marriott Marquis Times Square (the principal large-scale Marriott Marquis flagship)
The Westin Times Square
The Hilton Times Square
The Times Square EDITION (the principal modern-luxury anchor)

Manhattan Midtown ultra-luxury cluster (Fifth Avenue / 57th Street / Central Park):

Four Seasons New York, St. Regis New York, The Pierre, Mandarin Oriental, Peninsula New York, Park Hyatt New York, Lotte New York Palace, The Plaza Hotel

The Times Square EDITION’s structural advantages within the Manhattan luxury hotel set are:

The Times Square geographic position (entertainment / Broadway / convention anchor)
The Ian Schrager / Marriott EDITION partnership framework
The 43-story 20 Times Square tower verticality
The 452-room scale within the EDITION portfolio
The floor-to-ceiling-window room product
The John Fraser / 701West Michelin-starred dining
The Paradise Club, Terrace restaurant, and outdoor garden programming
The Marriott Bonvoy loyalty integration

For corporate travel managers building Manhattan premium hotel programmes — particularly with Times Square geographic preferences, Schrager / EDITION brand preferences, Broadway / entertainment-event use cases, or Marriott Bonvoy loyalty alignment — The Times Square EDITION is one of the principal recommendations. The property’s commercial position complements The New York EDITION at Madison Square Park across distinct geographic use cases within the broader Manhattan EDITION portfolio.

Sources

Public reporting tracked for this analysis includes the Times Square EDITION official Marriott page, the EDITION Hotels Times Square page, the 6sqft Times Square EDITION groundbreaking coverage, and the 20 Times Square Wikipedia entry.

Frequently asked questions

Where is The Times Square EDITION located?: At 701 Seventh Avenue within the 43-story 20 Times Square tower — directly in Times Square in Midtown Manhattan. The Times Square position places the property within the principal Times Square tourism and Broadway theater district anchor.
How is the hotel configured?: 452 hotel rooms within the 43-story tower — a substantial-scale property within the broader EDITION portfolio. All rooms feature floor-to-ceiling windows. The 452-key scale is one of the larger EDITION properties globally and supports the broader Times Square commercial framework.
What is 20 Times Square?: 20 Times Square is the 43-story tower at 701 Seventh Avenue that houses The Times Square EDITION hotel along with the broader integrated commercial framework. The tower was developed by Marriott International and Maefield Development and conceived as a Times Square integrated commercial property anchored by the EDITION hotel.
What are the principal dining and amenity venues?: 701West — the John Fraser-led Michelin-starred restaurant; Fraser was the first Michelin-starred chef to enter Times Square. The menu draws from French, Asian, and Latin fare. Other principal venues include Paradise Club (the broader entertainment-anchored programming), the Terrace restaurant, and outdoor gardens. The combined programming supports the property's commercial position as a destination Times Square modern-luxury hotel beyond conventional Marriott-flag property frameworks.
When did the hotel open?: The Times Square EDITION opened in February 2019. The opening anchored the broader Schrager / Marriott EDITION Manhattan portfolio expansion — adding to the principal New York EDITION at Madison Square Park (5 Madison Avenue) that operates as the other principal Manhattan EDITION property.
How does The Times Square EDITION sit in the 2026 Manhattan luxury hotel set?: The Times Square EDITION operates as the principal Times Square modern-luxury hotel — distinguishing it from the broader Times Square integrated-hotel set (the principal large-scale Marriott Marquis, the Westin Times Square, and the broader Times Square hotel cluster typically operating at mid-scale brand registers). Within the broader EDITION New York portfolio, the property complements The New York EDITION at Madison Square Park across distinct geographic and use-case profiles (Times Square entertainment vs. Flatiron commercial).